Pinterest Rockets Into the Top Social Networks

To pin or not to pin: Pinterest is compared to an online corkboard.

Pinterest is the new kid on the block in photo sharing social networking.  According to comScore, Pinterest reported 11 million visits each week in December 2011, and 11.7 million users by January 2012.  It initially launched in December 2010.

Pinterest’s mission is to “connect everyone in the world through the 'things' they find interesting.” A good description is virtual scrapbooking.

To start, go to www.pinterest.com and register for an account. It takes a few days to hear back that your request has turned into an invite. You link your Facebook or Twitter accounts to your Pinterest account to ease connection between your major social networks. Then you can use the regular or mobile Pinterest Websites or iPhone app to manage your pins.

A set of pins makes up a photo board. You determine the themes you want for your photo boards. As you discover photos or media on websites, you “Pin It” to fill in your boards. You can also upload your own photos and media.  The “Pin It” button is a bookmarklet which is on www.pinterest.com. As you add a pin, you can share it on Facebook and Twitter.

Following best practices for social networks, Pinterest users can follow other Pinterest users. You can “invite friends”, “follow” or “like” others. The right side of the page shows you the “Pin Feed” of these individuals.  You can “follow all” of a user’s pins on all their boards or you can follow individual boards. Never fear that you’re committed for good. “Unfollow” is an option and they need never know.

Photos and media used without permission have become a concern for many content creators. Copyright concern led to Pinterest’s creation of a “nopin” HTML meta tag that Websites can add to opt out of having their photos and media pinned.  You can also put a watermark on your images to protect them from re-use.  A further step is to disable the right click option to “save image as.” This step requires the addition of Javascript and is not for the novice.  However, it provides more security that your photos and media won’t be used without your permission.

So to pin or not to pin?  I’m just beginning with Pinterest for my personal use and have been pin-happy for a few days.  That zeal will fade I suspect.  I’m also considering establishing a Pinterest account for a nonprofit organization and see great potential for it to increase awareness.

Amanda M. Socci, Freelance Writer March 07, 2012 at 01:43 PM
I have been reading some articles discussing the benefits of pinterest and have come up with a conclusion that this is a great tool to use as creative inspiration and ideas, but perhaps not necessary as an individual.
RJ March 07, 2012 at 03:10 PM
Beware! Pintrest maybe fun and sort of useful. But make no mistake, it is a data mining machine and the info gather is sold to the highest bidder. So be very careful in what info you post.
Lydia Patrick March 08, 2012 at 12:44 AM
Thank you Amanda and RJ for your comments. My pinterest area has been fun to develop and needs more work. It's decidedly good for visual people or for conveying visual messages. For example, nonprofits find pinterest helps create a compelling call to action.
jean_nina March 08, 2012 at 04:24 AM
Nice review @Lydia I am Pinterest fan as well, and I found it's very nice for us to pin and repin something. I have never tried the mobile app yet, but I will soon. Btw, do you know there's a site built by pinterest fan called http://www.pinfaves.com This is also interesting, you might want to check it out. Pinfaves is social voting site where people discover, share, vote and discuss interesting and remarkable content they find on Pinterest. Looking forward for your review on this site :)
Lydia Patrick March 09, 2012 at 01:31 AM
Thank you. I had a little trouble understanding how to use pinfaves.com, but enjoyed the pins and the social voting was a great addition. Found a great zebra cake pin.
Dennesho Masteroninan March 11, 2012 at 10:59 AM
definitely pinterest is currently one of the most hottest http://www.socialsitecreator.com//">social network</a> in the web. It has been used by many people for website traffic and business promotion.. Thank for your post, I've learned a lot about this issue.
Lydia Patrick March 11, 2012 at 07:08 PM
You're welcome. Pinterest is a great visual learning opportunity and fun, as long as I keep it in perspective and don't spend too much time pinning.


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